{"product_id":"ouchie-ouchie","title":"Ouchie Ouchie","description":"\u003cdiv class=\"bbb-pdp\"\u003e \u003cstyle\u003e@import url('https:\/\/fonts.googleapis.com\/css2?family=Fraunces:ital,opsz,wght@0,9..144,400..700;1,9..144,400..600\u0026family=Inter:wght@400;500;600\u0026family=JetBrains+Mono:wght@400;500\u0026display=swap'); .bbb-pdp{--cb:#1E2EB8;--ink:#0A0E2E;--iv:#F4F1E8;--pa:#FAFAF7;--oc:#D9962E;--ln:rgba(30,46,184,.12); font-family:'Inter',-apple-system,BlinkMacSystemFont,'Segoe UI',sans-serif;color:var(--ink);line-height:1.6;max-width:1100px;margin:0 auto;} .bbb-pdp *{box-sizing:border-box;} .bbb-pdp img{max-width:100%;display:block;} .bbb-pdp .sec{padding:40px 0;border-top:1px solid var(--ln);} .bbb-pdp .eye{font-family:'JetBrains Mono',monospace;font-size:11px;letter-spacing:.12em;text-transform:uppercase;color:var(--cb);display:block;margin-bottom:12px;} .bbb-pdp h2{font-family:'Fraunces',Georgia,serif;font-weight:600;font-size:clamp(26px,4vw,38px);line-height:1.08;margin:0 0 16px;color:var(--ink);} .bbb-pdp h2 em{font-style:italic;font-weight:500;color:var(--oc);} .bbb-pdp h3{font-family:'Fraunces',Georgia,serif;font-weight:600;font-size:19px;margin:8px 0 6px;} .bbb-pdp p{margin:0 0 14px;} .bbb-pdp .hi{font-family:'Fraunces',Georgia,serif;font-weight:600;font-size:22px;color:var(--oc);margin:0 0 14px;} .bbb-pdp .lede{font-size:18px;max-width:70ch;} .bbb-pdp .g3{display:grid;grid-template-columns:repeat(3,1fr);gap:16px;} .bbb-pdp .g2{display:grid;grid-template-columns:repeat(2,1fr);gap:16px;} .bbb-pdp .card{background:var(--pa);border:1px solid var(--ln);padding:20px;} .bbb-pdp .n{font-family:'JetBrains Mono',monospace;font-size:11px;letter-spacing:.1em;color:var(--cb);} .bbb-pdp .step{display:grid;grid-template-columns:46px 1fr;gap:14px;padding:14px 0;border-bottom:1px solid var(--ln);} .bbb-pdp .step:last-child{border-bottom:0;} .bbb-pdp .step b{font-family:'Fraunces',Georgia,serif;font-size:26px;color:var(--oc);line-height:1;} .bbb-pdp .spread{margin:0 0 16px;} .bbb-pdp .spread img{border-radius:2px;} .bbb-pdp .cap{font-family:'JetBrains Mono',monospace;font-size:11px;letter-spacing:.08em;text-transform:uppercase;color:var(--cb);margin-top:8px;} .bbb-pdp .age{border:1px solid var(--ln);padding:18px;} .bbb-pdp .age b{font-family:'Fraunces',Georgia,serif;font-size:26px;color:var(--cb);display:block;margin-bottom:6px;} .bbb-pdp .band{padding:40px;margin:0;} .bbb-pdp .band--cb{background:var(--cb);color:var(--pa);} .bbb-pdp .band--oc{background:var(--oc);color:var(--ink);} .bbb-pdp .band--cb h2,.bbb-pdp .band--oc h2{color:inherit;} .bbb-pdp .band--cb .eye{color:var(--oc);} .bbb-pdp .band--oc .eye{color:var(--ink);} .bbb-pdp .vid{display:flex;justify-content:center;margin-top:20px;} .bbb-pdp .vid video{width:100%;max-width:320px;aspect-ratio:9\/16;background:var(--ink);border-radius:2px;} .bbb-pdp .fbw a{display:block;text-decoration:none;color:inherit;border:1px solid var(--ln);background:var(--pa);} .bbb-pdp .fbw .fr{display:flex;align-items:center;justify-content:center;padding:24px;min-height:190px;} .bbb-pdp .fbw .fr img{width:120px;height:auto;border-radius:2px;} .bbb-pdp .fbw .bd{padding:16px;} .bbb-pdp .q{background:var(--pa);padding:20px;color:var(--ink);} .bbb-pdp .q p{font-family:'Fraunces',Georgia,serif;font-weight:500;font-size:17px;line-height:1.35;margin:0 0 12px;} .bbb-pdp .q cite{font-family:'JetBrains Mono',monospace;font-size:11px;letter-spacing:.08em;text-transform:uppercase;color:var(--cb);font-style:normal;} .bbb-pdp .award{margin-top:20px;font-family:'JetBrains Mono',monospace;font-size:12px;letter-spacing:.1em;text-transform:uppercase;} .bbb-pdp dl.specs{display:grid;grid-template-columns:1fr 1fr;gap:0 48px;margin:0;} .bbb-pdp dl.specs\u003ediv{display:flex;justify-content:space-between;gap:16px;padding:12px 0;border-bottom:1px solid var(--ln);} .bbb-pdp dl.specs dt{font-family:'JetBrains Mono',monospace;font-size:11px;letter-spacing:.1em;text-transform:uppercase;color:var(--cb);margin:0;} .bbb-pdp dl.specs dd{margin:0;text-align:right;} @media(max-width:760px){.bbb-pdp .g3,.bbb-pdp .g2,.bbb-pdp dl.specs{grid-template-columns:1fr;}}\u003c\/style\u003e \u003csection class=\"sec\"\u003e\u003cspan class=\"eye\"\u003eThe story\u003c\/span\u003e \u003ch2\u003eEvery little hurt, named out \u003cem\u003eloud\u003c\/em\u003e.\u003c\/h2\u003e \u003cp class=\"lede\"\u003eLaali bumps her head, scrapes an elbow, burns a finger. Each time she names it — \"Ouchie ouchie!\" — gets a cuddle, and bounces right back. A rhythmic first book that turns everyday scrapes into feeling, naming, and calming down.\u003c\/p\u003e \u003cp\u003eLaali is busy being small. She saves her dino, rides her scooter, splashes in the tub, chases her pull-train — and the world keeps bumping back. A head under the table. An elbow on the ground. A finger on a hot cup. Every spill ends the same way: a wail, and \u003cstrong\u003e\"Ouchie ouchie!\"\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThen Mumma arrives. A kiss, a rub, a hug, a gentle blow on the sore spot — and the hurt settles into \"No more ouchie.\" The book keeps a steady two-beat rhythm: the hurt, then the comfort. Sound words carry it along — \u003cstrong\u003evroom, plop, choo\u003c\/strong\u003e — so even the youngest listener feels the story coming.\u003c\/p\u003e\n\u003cp\u003eBy the last page, something has shifted. Laali takes a tumble, stands up, rubs her own knees, and says it herself: \u003cem\u003e\"No more ouchie.\"\u003c\/em\u003e The comfort has quietly become something she can do on her own.\u003c\/p\u003e\u003c\/section\u003e \u003csection class=\"sec\"\u003e\u003cspan class=\"eye\"\u003eWhy families love it\u003c\/span\u003e\u003cdiv class=\"g3\"\u003e\n\u003cdiv class=\"card\"\u003e\n\u003cspan class=\"n\"\u003e01\u003c\/span\u003e\u003ch3\u003eThey name the hurt, not just cry\u003c\/h3\u003e\n\u003cp\u003e\"Ouchie ouchie!\" gives a toddler words for pain instead of only tears.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"card\"\u003e\n\u003cspan class=\"n\"\u003e02\u003c\/span\u003e\u003ch3\u003eCalm comes faster\u003c\/h3\u003e\n\u003cp\u003eThe kiss-rub-hug pattern shows comfort arriving, every single time.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"card\"\u003e\n\u003cspan class=\"n\"\u003e03\u003c\/span\u003e\u003ch3\u003eThey join in out loud\u003c\/h3\u003e\n\u003cp\u003eVroom, plop, choo — sound words a one-year-old can shout along to.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/section\u003e \u003csection class=\"sec\"\u003e\u003cspan class=\"eye\"\u003eWhat it builds\u003c\/span\u003e\u003ch2\u003eBig feelings, in the \u003cem\u003esmallest\u003c\/em\u003e hands.\u003c\/h2\u003e\n\u003cdiv class=\"g2\"\u003e\n\u003cdiv class=\"card\"\u003e\n\u003cspan class=\"n\"\u003eEmotional language\u003c\/span\u003e\u003ch3\u003eNaming the hurt\u003c\/h3\u003e\n\u003cp\u003ePain gets a word — the first step to handling it instead of being swept away by it.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"card\"\u003e\n\u003cspan class=\"n\"\u003eSelf-soothing\u003c\/span\u003e\u003ch3\u003eComfort they can copy\u003c\/h3\u003e\n\u003cp\u003eKiss, rub, blow, hug — gentle fixes a toddler can soon do for themselves.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"card\"\u003e\n\u003cspan class=\"n\"\u003eBody awareness\u003c\/span\u003e\u003ch3\u003eHead, elbow, knee, finger\u003c\/h3\u003e\n\u003cp\u003eEach hurt maps to a body part, building a simple first map of me.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"card\"\u003e\n\u003cspan class=\"n\"\u003eParticipation\u003c\/span\u003e\u003ch3\u003eSounds to shout\u003c\/h3\u003e\n\u003cp\u003eOnomatopoeia turns a quiet read into a call-and-response game.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/section\u003e \u003csection class=\"sec\"\u003e\u003cspan class=\"eye\"\u003eHow to read it\u003c\/span\u003e\u003ch2\u003eRead it with every \u003cem\u003esound\u003c\/em\u003e you've got.\u003c\/h2\u003e\n\u003cdiv class=\"step\"\u003e\n\u003cb\u003e01\u003c\/b\u003e\u003cdiv\u003e\n\u003ch3\u003eLand the \"Ouchie ouchie!\"\u003c\/h3\u003e\n\u003cp\u003eSay it big and a little dramatic each time Laali gets hurt. That sound becomes the beat your child waits for.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"step\"\u003e\n\u003cb\u003e02\u003c\/b\u003e\u003cdiv\u003e\n\u003ch3\u003eAct out the comfort\u003c\/h3\u003e\n\u003cp\u003eKiss, rub, blow, hug along with Mumma. Little ones soon start offering the fix before you turn the page.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"step\"\u003e\n\u003cb\u003e03\u003c\/b\u003e\u003cdiv\u003e\n\u003ch3\u003eName the body part\u003c\/h3\u003e\n\u003cp\u003ePoint as you read — 'head bump,' 'elbow hurt,' 'finger burnt.' Pause and let them point too.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"step\"\u003e\n\u003cb\u003e04\u003c\/b\u003e\u003cdiv\u003e\n\u003ch3\u003eAsk \"what happened?\"\u003c\/h3\u003e\n\u003cp\u003eOn every spill, ask and wait. Then land the ending: it hurt… and now it's \u003cem\u003eokay\u003c\/em\u003e.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/section\u003e \u003csection class=\"sec\"\u003e\u003cspan class=\"eye\"\u003eInside the book\u003c\/span\u003e\u003ch2\u003eA first look at \u003cem\u003eLaali's\u003c\/em\u003e day.\u003c\/h2\u003e\n\u003cdiv class=\"spread\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0785\/3149\/4119\/files\/ouchie-ouchie-inside-1.jpg\" alt='Laali crawls under a side table to save her toy dinosaur and bumps her head as the vase topples — \"Head bump. Ouchie ouchie!\"'\u003e\u003cdiv class=\"cap\"\u003eThe first bump — meet Laali\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"spread\"\u003e\n\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0785\/3149\/4119\/files\/ouchie-ouchie-inside-2.jpg\" alt=\"Laali stands tall and rubs her own knees after a tumble, with Mumma smiling in the doorway behind her toy pull-train.\"\u003e\u003cdiv class=\"cap\"\u003eThe last page — \"No more ouchie,\" all by herself\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/section\u003e \u003csection class=\"sec\"\u003e\u003cspan class=\"eye\"\u003eAge fit\u003c\/span\u003e\u003ch2\u003eOne book, three \u003cem\u003eways\u003c\/em\u003e in.\u003c\/h2\u003e\n\u003cdiv class=\"g3\"\u003e\n\u003cdiv class=\"age\"\u003e\n\u003cb\u003e0–2\u003c\/b\u003e\u003cp\u003eRide the sounds, the rhythm, and the cuddles.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"age\"\u003e\n\u003cb\u003e2–3\u003c\/b\u003e\u003cp\u003eName the feelings and the fixes along with Laali.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"age\"\u003e\n\u003cb\u003e3–4\u003c\/b\u003e\u003cp\u003eAct the whole thing out — hurt, comfort, and all.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/section\u003e \u003csection class=\"sec\"\u003e\u003cspan class=\"eye\"\u003eFrequently bought with\u003c\/span\u003e\u003ch2\u003eStart the \u003cem\u003efeelings\u003c\/em\u003e shelf.\u003c\/h2\u003e\n\u003cdiv class=\"g3 fbw\"\u003e\n\u003ca href=\"\/products\/ooi-ooi-ooi\"\u003e\u003cdiv class=\"fr\" style=\"background:#1E2EB8;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0785\/3149\/4119\/files\/ooi-ooi-ooi-cover.jpg\" alt=\"Ooi Ooi Ooi cover\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"bd\"\u003e\n\u003cspan class=\"n\" style=\"color:#FAFAF7\"\u003eHindi\u003c\/span\u003e\u003ch3\u003eOoi Ooi Ooi\u003c\/h3\u003e\n\u003cp\u003eThe very same story, sounds and all — in Hindi.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/a\u003e\u003ca href=\"\/products\/ek-hoshiyaar-chooha\"\u003e\u003cdiv class=\"fr\" style=\"background:#F4F1E8;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0785\/3149\/4119\/files\/ek-hoshiyaar-chooha-cover.jpg\" alt=\"Ek Hoshiyaar Chooha cover\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"bd\"\u003e\n\u003cspan class=\"n\" style=\"color:#1E2EB8\"\u003eHindi\u003c\/span\u003e\u003ch3\u003eEk Hoshiyaar Chooha\u003c\/h3\u003e\n\u003cp\u003eMore of Laali, ready for a playful step up.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/a\u003e\u003ca href=\"\/products\/buffalo-baby\"\u003e\u003cdiv class=\"fr\" style=\"background:#D9962E;\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0785\/3149\/4119\/files\/buffalo-baby-cover.jpg\" alt=\"Buffalo Baby cover\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"bd\"\u003e\n\u003cspan class=\"n\" style=\"color:#0A0E2E\"\u003eAward-winning\u003c\/span\u003e\u003ch3\u003eBuffalo Baby\u003c\/h3\u003e\n\u003cp\u003eA wordless, gentle classic for quiet reading.\u003c\/p\u003e\n\u003c\/div\u003e\u003c\/a\u003e\n\u003c\/div\u003e\u003c\/section\u003e \u003csection class=\"sec band band--oc\"\u003e\u003cspan class=\"eye\"\u003eWhat readers say\u003c\/span\u003e\u003ch2\u003eA book toddlers ask for after every \u003cem\u003etumble\u003c\/em\u003e.\u003c\/h2\u003e\n\u003cdiv class=\"g3\"\u003e\n\u003cdiv class=\"q\"\u003e\n\u003cp\u003e“'Ouchie ouchie' is now our family's word for a boo-boo — and it genuinely calms him down.”\u003c\/p\u003e\n\u003ccite\u003e— Meera R., parent, Bengaluru\u003c\/cite\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"q\"\u003e\n\u003cp\u003e“Board pages survive my toddler, and the story survives the hundredth read. Both wins.”\u003c\/p\u003e\n\u003ccite\u003e— Faiza A., parent, Hyderabad\u003c\/cite\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"q\"\u003e\n\u003cp\u003e“I use it in my playgroup to help little ones name their hurts. Works every time.”\u003c\/p\u003e\n\u003ccite\u003e— Nandini P., early-years teacher, Chennai\u003c\/cite\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\u003c\/section\u003e \u003csection class=\"sec\"\u003e\u003cspan class=\"eye\"\u003eBook details\u003c\/span\u003e\u003ch2\u003eThe \u003cem\u003especifics\u003c\/em\u003e.\u003c\/h2\u003e\n\u003cdl class=\"specs\"\u003e\n\u003cdiv\u003e\n\u003cdt\u003eAuthor\u003c\/dt\u003e\n\u003cdd\u003eNandita Rao\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eIllustrator\u003c\/dt\u003e\n\u003cdd\u003eCharbak Dipta\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eLanguage\u003c\/dt\u003e\n\u003cdd\u003eEnglish\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eFormat\u003c\/dt\u003e\n\u003cdd\u003eBoard Book\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eAge range\u003c\/dt\u003e\n\u003cdd\u003e0–3 years\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003ePublisher\u003c\/dt\u003e\n\u003cdd\u003eBig Beetle Books\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003cdiv\u003e\n\u003cdt\u003eISBN\u003c\/dt\u003e\n\u003cdd\u003e978-81-963990-1-6\u003c\/dd\u003e\n\u003c\/div\u003e\n\u003c\/dl\u003e\u003c\/section\u003e \u003c\/div\u003e","brand":"Big Beetle Books","offers":[{"title":"Board Book","offer_id":52678573523175,"sku":"BBB-OUC-BB","price":349.0,"currency_code":"INR","in_stock":true},{"title":"Paperback","offer_id":52678573555943,"sku":"BBB-OUC-PB","price":174.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0785\/3149\/4119\/files\/ouchie-ouchie-cover_ea490a78-5dc8-49a2-b266-b882acd73637.jpg?v=1791372649","url":"https:\/\/www.bigbeetlebooks.com\/products\/ouchie-ouchie","provider":"Big Beetle Books","version":"1.0","type":"link"}